Kodak Alaris .
Customer testimonial summ-it Unternehmensberatung
summ-it services for Kodak Alaris
Strategy and positioning
- Workshop for positioning the Kodak Alaris e-mail management solutions in new customer segments
- After the initial project summ-it was presented to the European Marketing Director. After this workshop, numerous activities were carried out in the fields of online marketing, content marketing and inbound marketing.
- Screen design, programming and operation of the complete Kodak Alaris Knowledge Share web platform in several languages: German, French, English / UK, English / US
- Technical operation of the complete platform: monitoring the availability, installation of updates and patches, backup and restore, if required
- Permanent SEO optimization: Onpage and offpage
- Content creation and maintenance in all subdomains
- Development of a comprehensive blog area
- Setting up the complete keyword strategy and consistent implementation of the Content Marketing