IT District GmbH – customer reference of summ-it

IT District GmbH is a medium-sized company from Switzerland and offers highly specialized IT security solutions.

Customized Security Solutions

For a safer today – for a stronger tomorrow

In the digital age the protection of highly sensitive data became significantly important. We are developing the solutions around the IT-Security to perfectly match your business. In the digital age the protection of highly sensitive data became significantly important. We are developing the solutions around the IT-Security to perfectly match your business.

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summ-it Services for IT District GmbH

Marketing strategy and Go to Market for IT District GmbH

• Execution of a marketing strategy workshop for the business unit “IT Security” to position the respective solutions and services with the management team.
• Elaboration of the real USPs.
• Defining the specific target industries, target customers (-> “targets”) and contact persons (-> „Buying Personas“).

Social Media Marketing Strategy for IT District GmbH

• Execution of Social Media Marketing Strategy Workshops with the management team.
• Elaboration of meaningfully usable social media.
• Presentation of the different profile types and advertising possibilities
• Demonstrating the targeting possibilities with the LinkedIn Sales Navigator and XING Pro Business.
• Establishing presence in social media: XING, LinkedIn.

Online Marketing for IT District GmbH

• Creation of a modern and responsive screen/web design.
• Programming of the new B2B corporate website with WordPress
• Launch of the association’s website itdistrict.ch with WordPress
• Research of suitable image material based on the buying personas defined in the workshop.
• Creation of the complete texts and all graphics (photomontages, illustrations, icons) for the website.
• Operation of the website by summ-it
• Implementation of a WordPress training for employees of IT District GmbH

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Content Marketing

• Creation of the complete content for the entire online presence
  • pages, articles, photomontages, illustrations, etc.
• Creation of meaningful texts and descriptions