BDV GmbH offers digital solutions in two areas.
Professional document management: Automated document processing, workflow and document management. Essential components of your digitization strategy.
Professional practice management: Holistic software solutions from patient admission to evaluation. For more quality, time and yield.
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The summ-it services for BDV GmbH
Strategy and Positioning
- Execution of several workshops for the two business divisions “Document Management” and “Practice Management” for the positioning of the respective products and solutions with BDV Management and Sales.
Online Marketing
- Migration of the former Joomla-based website into a new SEO optimized platform based on WordPress
- Creation of a modern, fresh and responsive screen design
- Implementation of the design with WordPress and the Enfold WordPress Theme
- Programming and construction of new websites
- www.bdv.com as homepage for the BDV GmbH
- dms.bdv.com for the Document Management business unit
- dental.bdv.com for the Business Unit “Practice Management”
- Build or expand presence in social media: and operate social media for TIA: FaceBook, Google+, Twitter, LinkedIn, and XING
- Development of the complete keyword strategy as well as consistent implementation in content marketing
Content Marketing
- Creation of all new solution and product descriptions on the various websites
- Creation of all news and blog posts incl. Sharing in the social media
- Create all needed graphics
- Various campaigns and publications for the launch of the new dentist software “VISInext”
Selected flyer of BDV GmbH
Inbound Marketing
- Use of online platforms for the dental industry
- Use of commercial newsletters
- Conducting numerous, cross-media campaigns to get traffic to the web pages
- Use of social media
„Together with summ-it, we defined our target groups, the USPs and the relevant topics in an initial workshop. In the next step, summ-it has modernized our online presence and introduced an SEO optimized platform. While our market approach in the past was more technical / functional, we now describe our solutions from the point of view of the personas defined in the workshop and thus generate target-group-specific leads.
The structured approach of summ-it convinced us: In the spring of 2017, we decided to also have the marketing done for our second business unit and the launch of a completely newly developed software generation from summ-it.
The great technical understanding and the pro-active approach of summ-it are a great help for us. summ-it understands our markets – this saves a lot of time and enables fast, targeted results.“
Portfolio summ-it Unternehmensberatung
